Cultural heritage adds sparkle to tourism image

Kenya’s rich cultural heritage has spiced up the country’s image abroad, reinvented tourism and transformed the east Africa’s largest economy into a destination of choice for holidaymakers.

Kenya ranks one of the most attractive tourist destinations in Africa and the government has explored strategies aimed at elevating cultural products to reinvent the country’s second largest source of foreign exchange earnings.

• Read the full article on coastweek.com »

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